About builtbyjo

A one-person agency with a simple mission: help service businesses never miss a customer again.

Jay - Founder of builtbyjo

Location: Romania
Working internationally with English and Dutch-speaking businesses

The Story

Hey, I'm Jochem Van Uytfanghe — most people just call me Jay. I started builtbyjo because I kept seeing the same problem over and over again.

Service businesses — gyms, salons, clinics, restaurants — losing customers simply because they couldn't reply fast enough. Owners were stuck between serving customers in front of them and answering the phone or checking WhatsApp. Something always got missed.

I saw a CrossFit gym miss three potential sign-ups in one week because messages came in during classes. A salon owner told me she loses sleep worrying about the enquiries she might have missed after hours. A physiotherapist was answering the same questions about pricing and availability dozens of times a day.

The technology to solve this has existed for a while, but it was always expensive, complicated, or built for big enterprises. I thought: why can't a local gym have the same always-on customer service as a Fortune 500 company?

So I built it. AI that actually works for small businesses, at prices that make sense.

How I Work

builtbyjo isn't a big agency with account managers and support tickets. It's me. When you sign up, you work with me directly. I set up your AI, I configure it for your business, and I'm the one you message when you have questions.

I know that sounds like it doesn't scale. And you're right — it doesn't. That's intentional. I'd rather help 50 businesses really well than 500 businesses poorly. Every AI I build gets my full attention.

"Every client works directly with me — no support tickets, no chatbot irony."

What I Believe

🎯 Founder-Level Attention

You're not a ticket number. Every business I work with gets direct access to me. Questions get answered in hours, not days.

⚡ Fast Setup

Most businesses are live within 48 hours. I handle all the technical stuff — you just need to answer a few questions about your business.

💰 Honest Pricing

No hidden fees, no surprise charges, no 12-month contracts. Pay monthly, cancel anytime. The price you see is the price you pay.

❤️ Actually Caring

I want your AI to work. If it's not delivering value, I'll be the first to tell you. Your success is my success — that's how I get referrals.

Why Romania?

People sometimes ask why I'm based in Romania. Quality of life, cost of living, and it lets me price my services competitively without cutting corners. I work European hours, which means I'm available during business hours for all my clients — whether they're in Western Europe, the UK, or Australia.

Plus, fast internet and good coffee. What more does a one-person tech company need?

Want to Work Together?

Book a call. I'll learn about your business and tell you honestly if I think I can help.

Book a Free Call →